Context
A global manufacturing company sought to enter Indonesia’s infrastructure sector, recognizing the scale of opportunity driven by government projects. However, the landscape is shaped by complex institutional structures and regulatory processes.
Challenges
The company lacked clarity on how infrastructure decisions are made, who the key stakeholders are, and how procurement systems operate. Without this understanding, market entry efforts risked being misaligned and ineffective.
Our Approach
Kiroyan Partners conducted an in-depth analysis of infrastructure policy, institutional roles, and procurement mechanisms. We mapped decision-makers and their influence, and translated these insights into a structured engagement roadmap. Recommendations were developed to guide how the company could align its positioning with government priorities and navigate the system more effectively.
Impact
The company gained a clearer and more practical understanding of the infrastructure landscape. Engagement efforts became more targeted and aligned with relevant stakeholders, enabling better coordination between government relations, marketing, and business development initiatives.